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Read Like You Listen

Imogene Barron

Traditional darkroom printing, film editing, colour, VFX and bespoke sound design. Spotify’s Read Like You Listen brought together some very different disciplines under one roof.

Working closely with photographer and director Imogene Barron, alongside KINTZING and Spotify, IMAGINE handled the complete campaign post-production across film and image.

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The visual direction began in our darkroom, where Imogene worked closely with our in-house printer to establish the campaign’s colour and tonal character through traditional photographic printing.

The resulting prints became the reference for both the stills and the films, carrying a shared photographic aesthetic through to the final retouching and colour grades.

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Sound was equally important in bringing the films to life. Our team developed bespoke soundscapes, paying particular attention to the smaller details that give a place its character.

A sprinkler running in the background, distant reggaeton drifting through a scene, the muffled sounds of the city through a hotel window and music heard through car speakers rather than laid directly over the picture.

It’s these small details that might go unnoticed, but make all the difference to how a film feels.

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